Welcome to the Rogers Community Forums and thanks for posting.
It's disappointing running into any hiccups while setting up new equipment. That boot cycle definitely isn't normal. Please do try and unplug the PVR and verify the coaxial cable is tightly secured to the PVR from the wall outlet. After a minute or so, please plug the power cord back in.
If the issue continues, we'll need to test the signal levels to your home and try initializing the PVR again. Please send us a PM to @CommunityHelps if that is the case or contact our Technical Support. If you're not familiar with our PMing process, you can find the instructions here.