Last year Rogers announced that it will be using the American IPTV platform X1. Does this affect any of the current cable television customers? Will current customers automatically be updated to this new platform or will this be in addition to the current cable service?
XFinity/Comcast had 50% of users on X1 in 2016, and late last year, they were in the 80% range, so it has taken 3 years for them to move from 0 - 80%, and still have many users who have no interest in paying extra money.
XFinity has been doing an aggressive pricing keeping the price of the rental of the boxes the same, but have also kept some features as add-on pricing, but the message there is that they have been able to move many of their customers.
One thing to be aware of that has been reported on their forums is that at the stores, and contacts, XFinity has been saying for over a year they don't have legacy boxes for new customers, but Comcast says they can locate refurbished and returned ones if your own fails. But they have clearly said that they are not supporting any further features on the legacy apps and boxes, canning a new guide from 2016, and that replacement of existing boxes under rental that fail will be replaced through existing supplies received from returns from changes to X1
For many users I know in the US, there is are three groups - the cord cutters, who have a basic TV service as they stream services and use 125 - 500 Mbs unlimited services, with a small add-on price as overall, the box gave them a very low price, but they can't justify moving up to the more "fancy feature sets". Their emphasis is on media, gaming, work from home with solid Intenet required, and TV something they will take at a small added price only, if at all.
The next group is the early users who like to have the newest and "best" feature sets are have the cash flow (maybe debt) to handle the higher prices to have the new stuff.
The third group is those like myself, who have no disposable income - I like new features too, but I can barely pay for my current packages, let alone think about going to new stuff at higher prices.
I look at my current mix - home phone - needed for calls to the US and across Canada for my wife's business, and as long as it has been a cheap add-on to the bundle, we keep it, but she is shifting more and more to her cell.
Internet is 75 Mbs/500, was 60, 200GB cap, less than a year ago - had no issues with it, just the bundle I got they had phased out the 60 and only the 75 and 150 available - 150 was going to be 10.00 more ulitimately if I chose it, didn't need it so passed on it. My TV is down to the middle package from my old VIP, again to save money, with one theme pak, HBOTMN and one channel, with some 8% BCB discounts on the add-ons and our low end phones.
So if I look at the posted suggestions of pricing - to get to where I am now - need additional boxes to support my three TV's, currently no extra charge, installation charges, move starter to our choice of channelmix that we are on now, and can I get it at a lower Internet speed, and is home phone including our current features and long distance north america wide - about 500 minutes. I would see given curren pricing, that could get me up into the 200.00 range - Absolutely not, they would have to have promotions that are simliliar in features and channels and services to what I have worked hard to get to to save money of past years bills that had climbed to insane levels of the last figure when I said no more, almost 249,00 before taxes.
So for me, this new plan is of no interest to me in any way whatsoever, and hopefully they don't do as Comcast tried to do which was building discentives to stay on legacy, promoting inventory shortages for replacement of legacy and no promotions on legacy packages anymore.
Rogers is driven by a metric called ARPU - know affectionately as Rverage revenue Pr Unit (Customer). They aim for a figure of about $200 per customer and will do what ever it takes to make that happen.
Thanks for the update @Meowmix...
They seem to have the web page up already...
and a lot of help sections...