9am seems odd, but I'll be up all night anyway seeing what people say on twitter while preordering from wherever, watching this thread, and playing Witcher 3.
Is it 100% confirmed that reservations open up 9am est tmr? And I just tried the reservation system right now... it only allows me to reserve the iphone 6 plus 128gb for phones nothing else.. is it the same for everyone right now? Like I can't reserve any other phone.
I wouldn't be surprised if they open up earlier. Last year they told everyone 5 or 6 am (cant remember which) and the system actually went live shortly after 3am.