I managed to reserve a 7 Plus 256 GB Black (Matte) earlier today (12:30 EST) at the Ste-Catherine store in Montreal. I went to pick it up and one of the employees told me they still had one in stock, but the website showed "out of stock".
I think it's available right now I just checked. Get it fast, it could be gone by now! I suggest you guys check during the day, they get new phones during the day, and you need to be lightning fast to reserve one in the morning.
To help you guys reserving faster on the Apple store, I'll share a tip. When the reservations are about to start in the morning, go on the Apple website to reserve with a carrier. Select a store (Usually, there's always one that's already open for reservations). Select it and choose whichever phone, size, color, etc (It doesn't matter which, because you won't be reserving this one, obviously). Click Next. You will be granted by a login screen (Apple ID, Password) followed by two-step authentication, if you have an iPhone. Login to continue with the "reservation". The final screen should be about confirming time of pickup. When you reach this screen, click away and go back to the phone reservation's initial page (Where you select the store, phone, color, size, etc). From there, just refresh the page until the reservations for your store open. For me, they opened at 8:01AM every morning. DO NOT close your browser at this point, or you will lose your connection and you will have to login again with your Apple ID - Also, it's possible that the connection drops automatically if you leave your computer logged in to the Apple website for too long. I suggest doing this process 5-10 minutes before the reservations open (It didn't happen to me, but it could happen).
By doing this, you won't have to login with your Apple ID at confirmation AND won't have to go through the two-step authentication.
It was nice reading through all the replies, and I hope you guys get your iPhones really soon. See you all next year/in two years 🙂
Sounds like Oct 8th there may be a whole lot more inventory available (at least in the Apple stores). Seems a very large shipment of the phones has been caught up with a bankrupt shipping line, and Apple is making arrangements for their cargo to be offloaded.
Spoke with a Rogers rep today and apparently my 7+ 32GB Silver should arrive to my selected store in 1-2 weeks. sigh.
Next year reserve through Apple, what an experience.